For 20 years she worked as a journalist in executive positions for business magazines such as Capital and Realitatea-Catavencu. From 2010 she started following an independent path, focusing on entrepreneurship and networking. Founder of the Romanian Business Leaders foundation, alongside Lucian Butnaru, Mihai Marcu & Sorin Axinte, she has a BA in economy and a MBA from Open University, UK.
In 2014, alongside Mona Dartu, she published “The Game changers”, on seven entrepreneurship success stories. A year later they launched “Monday Memo”, a weekly minute about what’s relevant in the entrepreneurship world.
Effectuation is their applied program for entrepreneurs, while “Vast and Curious” is Andreea’s live interview project, launched in 2011, at the Apollo 111 Theater.